OKBet Serie A 2022 signs a three-year broadcast agreement with Abu Dhabi Media.
3 min read
OKBet Serie A 2022

Abu Dhabi Media at OKBet Serie A 2022, a state-backed television platform, has secured the rights to broadcast Serie A matches across the Middle East and North Africa. Adriano Del Monte resorted to Twitter to express his dissatisfaction with yet another low-profile arrangement struck by the Italian league with the Saudi platform. Abu Dhabi Media is expected to pay Serie A roughly €80 million over the next three years to broadcast the matches. After a year without a broadcaster in the area, Italy’s top flight will return to the region’s televisions.
Last season, Serie A was eager to issue its pay-TV licenses, but a lack of a suitable offer led them to resort to extreme means. Previous rights holder Qatar’s beIn Sports declined to participate in the event, and discussions with Saudi Sports Company were unproductive. This significantly contributed to the league’s significant deficit in foreign pay TV income, which fell by approximately a third in the three years to 2024 compared to the previous cycle. As a consequence, the Italian league established its own YouTube account in the MENA area to provide free Serie A live streaming alternatives in 2020/21.
It’s also worth recalling that last season’s rights remained unsold in key overseas countries like India and Australia until 24 hours before kickoff on OKBet Serie A 2022. In fact, beIN kept the Australian market, while Viacom took over from Sony in India. Furthermore, beIN was poised to extend its broadcast network across the Middle East and North Africa this summer by providing better conditions than Abu Dhabi Media.
However, the famed Qatari company withdrew their bid 12 hours before the deadline due to the league’s inefficiency. It effectively transferred broadcast rights to the Saudi-backed platform. Let us not forget that the Qatari company has millions of customers and offers news in both Arabic and English. Aside from money, Serie A’s contentious choice to abandon be. IN in favor of Abu Dhabi Media will have an influence on the league’s total audience and visibility in the MENA area.
However, money is important in these turbulent times. Throwing away tens of millions of dollars seems foolish in a post-COVID era, with teams suffering financial difficulties and stadiums reporting record-low revenues. Despite the fact that local sides, headed by Roma president Dan Friedkin, sought to persuade beIN to repurchase the league, Serie A did just that. You don’t have to go any farther than Major League Soccer’s partnership with Apple to see how ridiculous this agreement seems. It’s unfathomable how low OKBet Serie A 2022 has sunk.
Pre-season Serie A matches for 2022/23: When do Milan, Inter, Juventus, and Roma return to action?

A new season of Serie A is on the horizon, with the 2022/23 season beginning on August 13. Top Italian teams are already looking for prospective reinforcements in the market. However, in this article, we will look at the pre-season campaigns of the four Serie A top teams.
When does AC Milan’s preseason for 2022/23 begin?
Following their first Scudetto since 2010/11, AC Milan prepare for a hectic pre-season with the hopes of defending the title for the first time in the twenty-first century. On July 2, Stefano Pioli’s men will meet at the Milanello Sports Centre for medical examinations and the first training session of the 2022/23 season.
Milan’s first preseason match will be against Bundesliga team Koln on July 16 at the RheinEnergieSTADION, according to the club’s website. According to MilanNews, the Rossoneri will face Ligue 1 side Marseille on July 31. In the meanwhile, they should play two additional warm-up games, albeit the identities of their probable opponents have yet to be published at OKBet Serie A 2022.
When does Inter Milan’s preseason for 2022/23 begin?
Inter Milan will have a hectic summer after losing the Serie A title to Milan in 2021/22. While working on Romelu Lukaku’s spectacular homecoming from Chelsea, the Nerazzurri are preparing for three low-key summer friendlies to start off their 2022/23 season preparations.
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